6 minChat Bot Integration: Benefits of Conversational MarketingEver notice the chatbot that pops up on the bottom-right corner of your screen as you mindlessly browse your favourite online stores?...
3 minSocial Media Update: Instagram's Affiliate and Shop Features Instagram is betting that it can cash in on e-commerce and affiliate marketing and is adding two new features to give its community of...
6 minThe 6 Challenges Faced by e-Commerce BusinessesChallenges can arise when you’re running an ecommerce business. There are a lot of moving pieces and it’s easy to feel like you haven’t...
6 minThe Customer is Always Right?! A Map to Success: Uncovering Your Ideal Customer Journey - Part 24. Map Out Buyer Touch Points Throughout the buyers’ journey, consumers are influenced by different touch points, all of which market and...