Working collaboratively to deliver multicultural health and wellness services, World Wellness Group is an independent health social enterprise founded upon a vision to build health equity in the Australian health system and elevate the voice of diverse people with lived experiences. Market Partner’s intervention involved a complete brand redesign which was realised through a complete website overhaul to enable the work embedded within the company’s years of experience to be noticeable. Furthermore this involved the development of branding and awareness campaigns for the Multicultural Connect Line which was in collaboration with the Queensland Government.